DEPARTMENT OF BUSINESS ADMINISTRATION
Degrees Offered: B.B.A., M.B.A., EMBA
Chair: Yang, Li-Ren （楊立人）
The Department currently has four
programs, including the bachelor program, the master’s program, the
doctoral program, and the EMBA program, and is preparing to offer an
English MBA program in the future, the English MBA program.
For now the BBA requires at least 140 credit hours, and each student
must have a grade-point average of at least 2.00 for each course.
The bachelor program started in 1966, the master’s program in 2001,
and the EMBA program in 2003.
The purpose of the bachelor program is to provide students with a broad background in general business and management, and to give them adequate preparation for pursuing graduate study, entering the job markets, including banking, management, marketing, human resources, sales, purchasing, information management and manufacturing in business and industry, and also working in government or nonprofit institutions.
Based on the undergraduate courses, many advanced and contemporary
courses have been provided to graduate students, such as
Organization Theory, Research Methodology, Strategic Management,
Knowledge Management, Cross-cultural Management, Seminars in
Business Functions, and Seminars in Industries.